![]() ![]() The finding reveals that SQ affects CL through CS. ![]() Findings: This research findings show that CS is an important mediator between SQ and CL at commercial banks in Egypt. Multiple Regression Analysis (MRA) was used to confirm the research hypotheses. Out of the 382 questionnaires that were distributed to employees at commercial banks in Egypt, 310 usable questionnaires were returned, a response rate of 81%. ![]() The data of the study was collected from 310 employees at commercial banks in Egypt. Research Design/Methodology: To assess positive SQ, refer to (SQ Questionnaire, Cronin & Taylor, 1992), CS (CS Questionnaire, Athanassopoulos, et al, 2001) and CL (CL Questionnaire, Parasuraman, 1996). Purpose: The purpose of this study is to examine the moderating significant role of Customer Satisfaction (CS) in the relationship between Service Quality (SQ) and Customer Loyalty (CL). Costco achieves its strategy with core resource and competencies that include efficient supply chain management, pleasant shopping experience, strong bargaining power, motivated highly paid employees. It uses economies of scale to buy in bulk at low cost and pass the discount to the customer. On the other hand, Costco adopts a Cost Leadership strategy. Target achieves its strategies with core co mpetencies and resource such as superior guest experience, corporate culture, systems, strong supply chain, technology infrastructure, innovation, and disciplined management approaches. It provides high quality, trend-forward merchandize with lower margin. Target follows an Integrated Cost Leadership and Differentiation strategy expressed in its promise of " Expect More, Pay Less ". The SWOT analysis shows that the discount retail industry is highly competitive and is affected by key strategic factors as Technology improvement, innovation in product design and promotion, employee welfare, internet, multi-channel distribution and communication. The study also examines the characteristic of the competitive environment in which both companies operate in. Data can be used to build or improve user experience, systems and software.The purpose of this study is to identify and compare the Business strategies and Business models adopted by two big discount retailers in the United States which are Target Corporation (" Target ") and Costco Wholesale Corporation (" Costco "). Insights about audiences who saw the ads and content can be derived. Ad and content performance can be measured. More data can be added to better personalise ads and content. Personalised ads and content, ad and content measurement, audience insights and product developmentĪds and content can be personalised based on a profile. ![]() a und f DSGVO), is thereby processed for the following purposes: Storing and/or retrieving information on a deviceĬookies, device identifiers, or other information can be stored or accessed on your device for the purposes presented to you. a DSGVO) or personal identifiers, IP addresses, as well as your individual usage behavior (Art. Some of the information stored on your device, such as cookies (§ 25 Abs. We collect personal data and also transmit it to third-party providers that help us improve and finance our digital content. ![]()
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